AARP

TAKE ON TODAY

U.S. NATIONAL CAMPAIGN | TVC Director: Michael Williams w/ PARTIZAN

Retirement is no longer a given. Which is a problem when you’re the American Association of Retired Persons.

So we showed how AARP is moving beyond retirees to supporting all older Americans as they make the most of every day – taking the Association from Retired Persons to Real Possibilities.

Featured in Adweek – "AARP Unexpectedly Taps a Spoken Word Artist to Reach a New Generation”

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